We are just a few days away from the month of goodness and blessings. It is the month of Ramadan during which the Qur’an was revealed as guidance to people and clear proofs of guidance as well as a criterion between right and wrong. This month is seen as a considerable opportunity for the call to Allah, the Almighty, as hearts are opened for goodness, selves are prepared for change, souls soar in the world of faith, Paradise gates are opened, Hellfire gates are closed and devils are chained up. It is such a great opportunity and a divine grant which a skillfulda`iyah (Islamic caller) should not lose. He rather should seize and optimally take advantage of it. This is feasible only through good Da`wah preparations for this month and when it is carefully planned at all levels so that he will benefit from each of its moments and gifts.